Red hair shampoo for refreshing natural and dyed red tones while leaving hair soft, smooth and glossy. BWOW’s pigment-depositing formula enhances red colour as it cleanses, bringing renewed vibrancy to your hair care routine. Vegan, cruelty-free and cherry scented, each 250ml bottle is hand-blended and poured in the UK.
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Refresh red tones: Deposits red pigment to enhance colour vibrancy.
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Care for natural and dyed red hair: Designed for red, auburn, copper and ginger shades.
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Soften dry lengths: Moisturising care helps leave hair smooth and manageable.
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Boost shine: Enjoy a glossy, vibrant-looking finish.
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Cherry-scented care: Vegan and cruelty-free, made in the UK.
How to use
Wear gloves to prevent staining. Apply sparingly to wet hair, focusing on mid-lengths and ends. Massage into a lather, rinse thoroughly and follow with conditioner. Avoid contact with skin, eyes and fabrics; rinse any splashes immediately. Perform a 48-hour patch test before use. Not suitable for children or damaged or sensitive scalps. Red colourants can stain porous surfaces and fabrics.
Frequently asked questions
Does this shampoo deposit red colour?
Yes. It deposits red pigment while cleansing to refresh and enhance red tones.
Can I use it on natural or dyed red hair?
Yes. It is designed for natural and dyed red hair, including auburn, copper and ginger shades. The resulting tone depends on your starting colour and hair condition.
Will it help keep red hair vibrant?
Its red pigment refreshes red tones, while moisturising care helps leave hair softer and shinier.
Do I need gloves?
Yes. Wear gloves because the pigment can stain skin, fabrics and porous surfaces. Rinse splashes promptly.
Which conditioner should I use afterwards?
Follow with BWOW Red Hair Conditioner to complete your colour-refresh routine. Both products deposit red pigment and are also available together in the Red Hair Shampoo and Conditioner Set.